There is an overlap between the two on June 15, meaning businesses and consumers may have a chance to mingle. Before E3 2023 kicks off, there will also be “Partnered Showcases” beginning on June 11, which will be a selection of digital events and announcements.
A return to E3
The massive gaming conference has been on thin ice due to the COVID-19 pandemic. It first canceled an event in 2020 in light of the pandemic and remained a digital-only event in E3 2021. Then, it was canceled again in 2022. Gaming publishers have opted to host their own digital events instead, including PlayStation’s State of Play and the PlayStation Showcase 2021, along with the Nintendo Direct events and the Xbox and Bethesda Showcase. These digital events have seen a rise in success, but ReedPop hopes to “restore E3’s role as a truly magical global showcase event.” “E3 is one of the global gaming industry’s few opportunities to come together, unite as one loud voice, and show the world what it is creating," said Kyle Marsden-Kish, ReedPop’s VP of gaming. “Our vision is to reunite the industry by re-establishing the traditional E3 week, bring back that spark, and restore E3’s role as a truly magical global showcase event for game creators and consumers.” We’re happy to see E3 2023 returning to form, and we hope there won’t be any hiccups during the lead-up to the comeback of the iconic gaming expo. While we wait, check out what’s on the horizon, including God of War Ragnarök, Call of Duty: Modern Warfare 2, and The Callisto Protocol.
